Best Landing page design examples

Landing page - Investment fund / cryptocurrency / ico

Investment fund. Earnings on cryptocurrency.

Navigo - ICO Landing Page

ICO Landing page for blockchain based Navigo platform. Navigo is aiming to transform the shipping industry by being the first freight container registry.

Teaser Landing Page site web

Teaser Landing Page site web page landing

5 Mainstays of Effective Landing Page Design

Landing page is one of the most powerful and flexible digital marketing tools these days, proving its efficiency with more and more cases. In this article, we invite you to consider the must-have points that make a landing page design both user-friendly and effective for the business goals set behind it. Let’s look into the five fundamental mainstays of a landing page and check plenty of web design examples demonstrating mentioned practices.Landing page layout for task manager appClear Offer with CTAWhat makes a landing page different from all the other types of web pages is its narrow focus on a particular goal. Its primary purpose is to allow the visitors to land right where they need and get what they want — and what the business can give them according to the specific query. Creating special pages means giving users clear directions. This approach sounds especially effective for big e-commerce platforms, where it’s easy to get lost around hundreds or even thousands of items. Directing all the traffic to the home page, especially in the cases of leads coming from particular marketing campaigns in external resources, can result in a poor user experience. The risk is high that on the home page, their attention will be driven away. And the more you distract a person, the lower the chance of their going all the way to the checkout.https://medium.com/media/43b34cece022680ce338ae1b1c83a408/hrefhttps://medium.com/media/c081c3de81be62f7fd3d8c7ddd8e42a0/hrefWhat’s more, there are many other cases apart from e-commerce when landing pages work well. They can:promote the mobile applicationspresent educational resourcespromote pre-sales and special offerspromote events and meetingsmake announcementsintroduce the communitiesgive access to whitepapers, etc.https://medium.com/media/dbecb3f0a4ff423847750d09eab93709/hrefWhatever the goal is set behind a landing page, it demands setting a clear and concise objective that should be achieved with its help. Reaching that page, the visitors need core things: to understand what you offer and to see how to get it if they want. That’s why the design should be done in a way to satisfy this need.Give a clear and super concise answer to two fundamental questions.Firstly, what does the business, product, or person behind the landing page offer the visitor?Pack the answer into a short tagline and/or image visible from the first seconds and transferring the needed message.Secondly, what should a visitor do to get what is offered?Formulate it in a precise word or phrase (Download, Learn more, Buy, Subscribe, etc.) and place it on the call-to-action element that is immediately noticeable in the webpage layout.A CTA element can be a button, link, contact form, subscription field, etc. It presents the strategic interaction element of a landing page as it is actually the spot where conversion happens. It should be instantly visible, which can be done via color or shape contrast, and informative, which is usually achieved with a proper microcopy or icon, or both.https://medium.com/media/5cc75b0dce1a58a7c657bd30e7c6ca6d/hrefLanding page design concepts for Uplyfe applicationLanding page for the scuba diving courseNeedless to say, the mentioned two elements should be seen at once when you scan the landing page.Visual MediaNo secret, most people are visually driven, and they scan the web page for a couple of seconds, perceiving images much faster than text. And in the web world, where tons of pages compete for users’ attention in a kind of knock-out-drag-out way, each and every second matters. So, that’s really the case when the picture is worth a thousand words as it covers multiple options, being informative, emotional, and impressive at the same time.https://medium.com/media/6c8e74e90a627f46f2c0f45c4d2edc5a/hrefFirst and foremost, it’s essential to set a strong visual connection to the promoted brand. In each particular case, design and marketing specialists decide with a client if the landing page should fully keep consistent with the rest of the website pages or other channels via which the brand communicates with its users — and in many cases, they may decide to step aside and let the landing page differ and shine another light; that is often the main reason why it is created, to make a specific campaign look and sound differently. Yet, whatever level of originality is agreed for the particular landing page design, it should clarify what brand, company, or person communicates to a client via it. The identity design elements may include a logo, brand colors, and typography, or anything else that sets a fast and solid connection to the brand.https://medium.com/media/35d241b71682b6897534d0c678475425/hrefLanding page for the flower store application demonstrates the app setting the solid visual connection to the digital product and the problem it solvesOne more aspect to consider is imagery. An appropriate image is a good way to catch users’ attention and interest them. Independently or in combination with the tagline, images also fulfill the objective of informing the landing page visitors about the nature of the promoted offer. Pictures save users’ time, send them a quick and appealing message, and, last but not least, contribute to the aesthetic side of the presentation. These can be:theme illustrations or photos setting the atmosphere and moodproduct photos demonstrating the offered items3D graphics, providing a deeper visual connection to the ideacustom icons helping to reflect main features or benefitsmascot adding fun and human nature to the pageminor graphics uniting different sections into one single piecehttps://medium.com/media/918120e4bf1a0168af7241a4ed6ffed5/hrefA common approach to landing page design is applying a prominent hero image in the above-the-fold area: it sets a strong emotional association to the offered product or service and becomes the central part of the layout composition.The landing page for the service allowing for hiring artists uses the hero image to set the theme and idea, as well as a directional cue attracting attention to the CTA button.https://medium.com/media/8a9ac84d6dc8d421983ee7a943ba7d51/hrefOne more option to become increasingly trendy is using video content on landing pages. These can be animated videos telling about the benefits and features of the offer, short videos giving a fast connection to the needed atmosphere, or setting the needed mood.Whichever type of visual content you choose, the rule of thumb here is that any visual selected for the landing page should be relevant and informative, not just fill the part of a page.https://medium.com/media/fddbf471d7ad11cfe0d72229fca8336a/hrefTextTextual content is another aspect to be well thought out. The known guru of advertising David Ogilvy said: “Every word in the copy must count.” That is a simple but unavoidable truth if you deal with a landing page. The decision on the volume of text on the page should be the aspect of thorough research and testing as it directly and highly influences conversions.A designer’s task here is to think about edible copy presentation framed into a clear visual hierarchy:sizes and placement of copy blocks,instantly scanned taglines or headlinesshort call-to-action microcopy for buttons.Landing page designed for Pass-On application, with deep attention to text content and visual hierarchyThe length of text on landing pages is a debatable issue. Make no mistake, focused goals behind the landing page don’t always mean that it should contain a minimal number of words each time. If it presents a famous company product or service or informs about special offers, a short and robust copy can be enough to encourage users. On the other hand, if a new unknown product or service is presented, it is often helpful to provide users with more information persuading them to follow the call to action.Anyway, the presentation of the copy has to be designed for good readability and scannability of the page.https://medium.com/media/972df6680bbd948ce1fa857f47e600e7/hrefLanding page for the brand of healthy snacks, with minimal text and focus on product photos.https://medium.com/media/5d6aba4fb00df32df78fef15eb51261b/hrefThe well-checked recommendation for UX designers working on a landing page is not to use the so-called Lorem Ipsum. It’s a popular placeholder text that looks like Latin but really doesn’t mean anything, which is often applied to create a natural-looking piece of text in the layout of a page or screen. As we mentioned in our article about UX writing, in the design process, especially early stages of the creative search for the general concept, it’s really tempting to just copy-paste the nonsense text into the places planned for copy blocks. Why isn’t it a good idea?Firstly, the text is a part of the design. Different letter combinations look different. Words have different volumes and structures. It’s particularly true for a tagline that presents one of the most catchy elements of a webpage’s visual hierarchy. What pleases your eye in Lorem Ipsum may not work with the real text to be used on the page.Secondly, by using realistic text, you make a prototype feel genuine and natural. Let’s say, if you design a landing page promoting cooking equipment, you won’t use photos or illustrations of agricultural machines or cosmetics for placeholders, even at the earliest stages of the design process, will you? Why? Because it won’t connect the design concept with the goals set for that product. The same happens with the text part of the layout. The copy you use should create a united image and experience with all the other elements of the layout. What’s more, you can spend hours working out the great looks for taglines, webpage text blocks, and microcopy — and all that effort will be wasted when you realize that the real text to be used on this page is different in its length, structure and perhaps even message. So, strive to apply realistic and relevant text content from the earliest steps of the design flow.One more important point is that text and numbers present signs of trust. People tend to trust more what is already used or tried by others and recommended as worth attention. Reviews, client testimonials, awards, and certificates can significantly impact the conversion rate. Apart from other people’s opinions, the facts and numbers also present a substantial factor in increasing trust, for example, how many projects were completed, how many countries are covered, what big applications mentioned the products, etc.Landing page for the mobile banking app using the visualization of the map to share the countries it coversFocusThe attention ratio is the concentration level on a particular task or goal. No need to explain that for a landing page, it should be as high as possible. Too many interaction elements will provoke distraction, reducing the chances of conversion: the more options users have simultaneously, the harder it is to make a choice.Concentrate people’s attention on a particular action. Get rid of elements that can distract the user’s attention and highlight the parts directly influencing the conversion. The fewer additional links are used, the better. Call-to-action elements should get the fastest and highest level of attention. In this case, the user will get the best navigation to the goal.Based on the previous points, a creative team working on a landing page — designers, copywriters, marketing specialists, etc., should agree on the priorities and define the core benefits visitors need to see. Trying to overload the page with all the possible data about the offer, you risk overwhelming them so much that they can start hesitating or even get annoyed. Core information fields on a landing page usually cover:the general introduction of the presented offer (tagline, heading, etc.)the concise and informative description of the benefits solving user’s problemstestimonials, convincing features, or signs of trusta clear call to action.https://medium.com/media/d3920bd8896a2f15327b3b64524d98e3/hrefhttps://medium.com/media/be8fc9512f8057b17f9bd500f9671a5f/hrefhttps://medium.com/media/cc11b21e91cbb917147240579da27285/hrefhttps://medium.com/media/940034c60193ae0fa20ad206b41bf99f/hrefIf the offer is quite complex and it’s hard to describe all its benefits shortly, a good solution can be dividing the page into several theme blocks with separate interactive elements (buttons, fields, links, etc.), enabling users to get further information or help quickly but on the other page.ResponsivenessThe part of interactions with websites from mobile devices and tablets is growing steadily year by year. To let the visitors have a seamless experience from any device, it’s crucial to make the landing page mobile-friendly and reconsider the layout to make the interface convenient and navigable for any case of use.Responsive landing page for Vertt applicationDoes this article tell that all the elements should be imminently present on any landing page? Certainly, it doesn’t. Any specific case needs its own analysis and its own design approach. Some landing pages do great work without any images; some use super minimalist text; other ones feature no testimonials as their offer is new and hasn’t got ones yet. However, the checklist above will help designers, developers, and businesses to get an overview of what they could use to enhance the presentation of their campaign and define what does not apply to their particular case.Useful ArticlesHere are a bunch of articles to dive deeper into the theme of usability and user experience design.The Anatomy of a Web Page: Basic ElementsWeb Design: 16 Basic Types of Web Pages5 Basic Types of Images for Web ContentTake My Money: UX Practices on Product Page DesignTypes of Contrast in User Interface DesignHow to Make Web Interface ScannableHow to Design Effective SearchTypes of Interactive Content Amplifying EngagementMotion in UX Design: 6 Effective Types of Web AnimationError Screens and Messages: UX Design PracticesOriginally written by Marina Yalanska for Tubik BlogWelcome to check designs and art by Tubik via:WebsiteDribbbleBehanceTubik Arts5 Mainstays of Effective Landing Page Design was originally published in Muzli - Design Inspiration on Medium, where people are continuing the conversation by highlighting and responding to this story.

Circle of life / landing page

Bali meets billions of tourists annually. But when the high season is over, many belongings get left behind on the island. This leaves a huge imprint on the environment. Circle of life is a charity project which develops sustainable tourism on a way to repurpose used clothing. We developed a landing page based on a smooth digital animation, and chose a soft pastel color palette. The structure of the landing is adaptable and convenient so anybody could get the main message behind Circle of life.

Restaurant Landing Page

Hello guys, This is our new work of Restaurant Landing page. We have been working on Restaurant project last few Days . & now we decided to upload this work on dribbble with some modification . Hope you will enjoy this work and stay with us for more work :) Thanks. Project Inquiry Email: uiartagency@gmail.com Follow us on Facebook | Instagram | Linkedin | Twitter

Smartiques Agency Landing Page

Hi everyone! Landing Page for Smarttique, a Marketing MVP Project. Please Share your views and hit LIKE to support. Feel free to discuss your project at satyajit.das@outlook.in

Crimson - Digital Agency Landing Page

Hi, Friends! 👋 Here my new exploration of an Digital Agency Landing Page. Hope you enjoy it. Cheers! ✨ Feel free to give me some feedback. And don't forget to press "L" if you love it. ---------------- We available for work together : 📩Email Us : odamastudio@gmail.com 😎Instagram : Odama Studio 🎉Figma Community : Odama Studio 🛒gumroad : Odama

CreativeLab - Agency Landing Page V4

Hello guys, Hope you're fine. I am back with another Version related to my previous agency landing page design. This page is now available — for free download. Download Free PSD File Here Don't forget to check the attachment. If you like please show me some love and appreciate the design. Have any project? - AVAILABLE FOR HIRING/PROJECT Gmail : zahidjusi97@gmail.com Skype : (z.zisan) Thank You ! Follow Me: Dribbble | Behance

Venus Landing Page

Hello there, Today I am sharing the hero role I did for Venus. I hope you liked it! -I'm waiting for your comments !!! "L" Contact me - batuhankra312@gmail.com

App Landing Page Design

Exploring web layout with strong bold text style and Colors. Sorry for the dummy contents. *** Luova Studio Small Design Studio focused on startup design solution, Feel free contact with us 🔥Check our latest Case-study: https://medium.muz.li/ezy-resume-cv-builder-app-case-study-7a99c7c91724 ✉️ We are available for the freelance project - luovastudio7@gmail.com ------------------------------------------------ Stay with us - Instagram | Dribbble | Facebook | Behance

Business Solutions - Landing Page

Hello dribbblers 🏀 This is Business Solutions Web & Landing Page design. Give your valuable feedback that really means to us. ---------------------------------------------- Thank you for watching & stay tuned for more shots. ---------------------------------------------- 💌Make your project more awesome! Connect with us: tariqul2653@gmail.com ---------------------------------------------- Follow us here 👇 Uplabs | Instragram | Pinterest

Coffee Shop Landing Page

Hi Dribbblers, Here is web concept designed for a coffee shop. Hope you guys will like it. Your feedback and appreciation is always welcome and don't forget to press "L" button 🙂

Microsoft Events - Landing Page

Microsoft Events landing page exploration.

Baselane — landing page

👋 Howdy, folks! Continuing Karol's shots... Baselane landing page! 📗 About the Project Baselane is building an end-to-end financial platform from the ground up to serve the needs of independent landlords. Their goal is to empower independent landlords with tailored financial technology, automated tools, and actionable data to save time, increase returns, and grow their rental investment portfolios. 🙌. How we helped? As a part of the Baselane team, I was responsible for designing the landing page that shows all core functionalities in a friendly way. Dashboard: Karol Dera 💙 More to come! ——— Remember to follow our profile for more! Let's talk about your project — hello@tonik.pl

Analytic Dashboard - Landing Page

This is my Exploration for Analytic Dashboard - Landing Page. Please enjoy our post and follow us, press "L" to support and don't forget to give feedback.See My Instagram--------------------------------------------------------------------------------------------------------We are available for a new project, let's collaborate hi@enverstudio.comCheck out our :Instagram | Linkedin | WebsiteThanks !

Katikungdong landing page 🤩

landing page exploration with custom illustrations SLIDE FOR CHECK THE FULL VERISON . . what do you think? 🧐 . . have a great project? contact us Hello@orely.co Follow my Instagram | Behance Also visit our website Orely.co Have a nice day 👋

Zivver Landing Page Concept

Hi Good People🤚 Today, I want to share my exploration to you. In this case, I redesign a website called "Zivver.com". I try to make it clean and easy to use. What do you think guys? let me know in the comments below 😁 - - - - - - - - - - - - - - - - Do you have a project you’d like to collaborate on? Email us at noansaco@gmail.com - - - - - - - - - - - - - - - - Be sure to follow the : Instagram || Behance || UI8.net || Creative Market

e-Learning Portal Website Landing page

Hello Guys,To accelerate e-learning through a clean and aesthetic design here we have a fresh website landing page concept.Press that "L" to show us that you liked it or let us know how it can be improved in the comments section.Want to Turn Your Ideas to Design?Ping us at hello@creativepeoplesdesign.com | creativepeoplesdesign@gmail.comWe are always available for a quick chat over...Skype @ahbappaTelegram @creativepeoplesDiscord @creativepeoplesWhatsApp +8801758500436Follow us on:Instagram | LinkedIN | Facebook | Behance | TwitterCheck out our website http://creativepeoples.studio/

Hotel & Resort Landing page

Hello guys, Introducing our new work of Hotel & Resort Landing page. Hope you will enjoy this work & stay with us for more work :) Follow us on Facebook | Instagram | Linkedin | Twitter Thank you

SmartEvent - Landing Page 😁

Hi, friend! 😁 I'm back with an exploration of a new design for SmartEvent - Landing Page 😁 I hope you guys will love it. Feel free to provide feedback and comments. Press "L" if you like it. ---------------------------------------------------- We are available for a new project, let's collaborate hi@enverventures.com Check out our : Instagram | Linkedin Thanks !

Renting things landing page

Hi! One of several versions for A / B testing of the starting site, where you can rent your equipment to others. Fully automated contracts, bails, couriers. You only rent :) 5!

Agency Web Landing Page

Land Cloud is a agency psd template. Specially created for agency Business But you can use this for other variant business. I analyzed many agency companies websites to ensure design qualityand usability. Full View: https://www.behance.net/gallery/69055311/Agency-Web-Landing-Page Contact: umarfarukarman6@gmail.com

TOP 20 Awesome Landing Page Designs of the Week #1

Best landing pagesContinue reading on Muzli - Design Inspiration »

Marker Landing Page Concept

Hello everyone! Today I did a landing page exploration and concept with clean photo style called Marker. Its very interesting to learn many new things here. Hope you like it and feel free to leave comments and feedback. Thanks! :) ---------------- Have an awesome project? Shoot your email to owwstudio@gmail.com

OneWeb Landing Page

Here is my exploration about Business Program website So, what do you think? Hope you enjoy it! 😉 Feel free to feedback and comment. don't forget to press "L" if love it. Thanks! ---------------- Make your project even cooler! owwstudio@gmail.com Check us out: Instagram | Behance | Shop at UI8

ICO Landing Page: Gatex

Gatex landing page is an example of how a unique, special illustration style defines the project. The style is inspired by Wall Street — tall, majestic buildings, and passion, and aspiration of those who work there. Animation Alias Background Banner Bitmap Field Cascade Depth Validation Verification Engage Atchitecture Fluid Font Readability Gestalt Graphic Fidelity Hue Hybrid Model Icon Placeholder Internationalization Feel Luminance Masthead Monochrome Monospace Navigation Negative Space Density Flow Template Panel Parallel Consistency Industrial Proportional Rapid Rollovers Rollover Scanability Scroll Similarity Site Map Storyboard Tab Tagline Target GUI User-centred Waterfall Content Widget Hierarchy Kerning Ascender Descender Tracking Leading Kerning Orphan Serif Sans Script Slab Legibility Alignment Quote Palette Scheme Logo Sketch Grid Framework Column Row Scale Texture Collaboration Commercial Craft Decor Feature Innovation Trend Yo Isometric izo wallet comp